Vojtěch Dyk & B-Side band Agrotec tour 2012 campaign
The complete tour campaign design for the famous czech singer Vojtěch Dyk, who merged his great Prague abilities with the B-Side band from Brno. The combination of the leading unique-styled singer and outnumbered big band in black suits came to the concept idea of the yellow socks as the Vojtěch always wears them to differ from the big band boys. The whole campaign contains posters, billboards, website, social sites, badges, stickers (including buses or vans), t-shirts and other small things. All of it was designed to create unique event feeling with Vojtěch as an icon of unusual character and talent.